Trademark

We are attuned to your business issues and the importance of developing the appropriate trademark strategy, from a simple idea to a trademark search, from filing up to renewal, use and enforcement.

We favor personalized advice that takes into consideration all layers of IP protection, spotting gaps in your IP protection and reviewing your main competitors’ trademark portfolios.

Our Skills

  • We take into account your real needs in terms of trademarks for your project(s) as well as its timeline
  • We develop the appropriate strategy with a clear budget forecast
  • We review your existing portfolio and identify any gaps in protection
  • We create different layers of IP protection – combining IP rights (e.g. trademark-design, trademark-copyright) – to enable you to build a strong IP portfolio and enhance the protection of your intangible assets
  • We make sure that your sign is registrable and does not infringe third parties’ rights
  • We conduct preliminary trademark searches
  • We provide a comprehensive report including an estimation of the chances of success in obtaining trademark protection for your sign in any given country
  • We review your current product/service offer and take into consideration any potential development of your business in the near future
  • In accordance with local classification requirements, we prepare an appropriate specification of goods & services to be covered by your trademark application
  • If necessary, based on your draft, we may assist in the creation of the logo that is your trademark
  • Following the filing strategy discussed, we prepare and file trademark applications
  • We can take a national, regional or international filing route, depending on your business needs, established strategy and the countries of interest
  • We handle the filing of trademarks outside of Switzerland, in virtually any country in the world, through a network of carefully chosen trusted partners with whom we have a long-established cooperation
  • Once filed, we take every step to ensure the trademark application is successfully registered
  • Based on our expertise, as well as Katzarov’s Manual on Industrial Property and our worldwide network of trusted partners, we assist you in addressing inquiries and overcoming objections, if any, issued by the national Trademark Offices in accordance with the local trademark practice
  • We handle the payment of all prescribed state fees
  • We verify the information included in the Trademark Registration Certificate issued by the corresponding national Trademark Office
  • We protect and valorize your trademark rights
  • We offer watch services tracing third parties’ similar applications
  • We advise you on appropriate steps to be timely taken in each particular case
  • We ensure the continuity of your trademark rights
  • We docket renewal deadlines in our trademark management system and remind you well ahead of time
  • We renew the marks in all countries of interest to you
  • We assist you in the renewal process by establishing the right strategy depending on your business needs
  • We verify the information in the official renewal document issued by the corresponding Trademark Office
  • We follow any changes concerning your business and ensure that they are reflected before the relevant national Trademark Office whenever necessary
  • We advise on formalities necessary for the recordation of changes regarding your trademark registration (change of name/address of your company, assignment of your mark, license granted to a third party for the use of your mark)
  • We prepare all the necessary documents in accordance with local requirements
  • We file and prosecute recordation requests with the local Trademark Office, addressing inquiries and overcoming objections, if any
  • We verify the information in the official documents issued by the corresponding Trademark Office and attesting to the recordation of changes
  • We valorize the goodwill of your trademark and enforce your rights beyond the scope of the goods & services covered by your trademark
  • We advise on the countries where it is possible to have trademarks recognized as well-known/famous and have them recorded in a specific register/list held by the national Trademark Office
  • We advise on the national procedures regarding the registration of well-known/famous trademarks
  • We prepare all the necessary documents in accordance with the local requirements
  • We file and prosecute your application for the recordation in such registers/lists
  • We accompany you as your IP partner at each stage of your business development
  • We examine your portfolio, including due diligence, and provide suggestions
  • We schedule a yearly meeting to re-assess your portfolio in view of any potential business development
  • We review your competitor’s trademark portfolio:
    • to evaluate its strengths and weaknesses
    • to check whether their marks have been registered in accordance with the local requirements and whether any of them may potentially be nullified or cancelled
    • to send, where appropriate, correspondence to your competitor defensively invoking non-use of its marks